Consistent message through design

The nature of the Web being what it is — a communciation medium — the imajority of my roles have been either within or on behalf of marketing departments which has allowed me to be deployed across multiple design disciplines and heavily involved in branding, identity and print-based design.

Having spent 7 years at a publishing firm has given me vast exposure to the print world and ample opportunity to branch out into brochure production and the design of everything from event signage, and flyers to CD labels and sales materials.

Consistency of message through design is central to my ethos when it comes to branding and identity.

In recent years, my print design projects have mostly been centered around events — brochure design and production, signage, banners, etc — where consistency in design starts with the logo and extends through online and traditional print media to the conclusion of the conference.

Printed collateral
Logo / identity design

Printed Collateral

Web Design World SF 2007 marketing collateral

Piper & Scooter CD sleeve

VSLive! SF 2007 attendee collateral

Event proceeding book covers

Logo Design / Identity

Rebranding Project: Web Design World logo

ShowcaseGreen logo

Identity Showcase: Web Design World

Complete branding execution — logo, website, printed collateral, on-site signage